Social Networking

Situation

The Frog Contracting Team was tasked with sourcing distinctive talent for an exceptionally challenging Recruitment Manager role. What made filling this vacancy particularly demanding was the fact that it had already been publically advertised for several weeks by the client, but with limited success. It was clear that traditional sourcing methods were not going to be effective, and a unique sourcing strategy was needed to access the best talent available. 

Solution

Utilising her extensive LinkedIn network, Hassanah Rudd, Contract Services Manager at Frog, communicated the availability of the Recruitment Manager role. Within 48 hours she had connected with 8 interested candidates, and shortly after presented one to the client, who was made an offer. The candidate felt the role was not a perfect fit, but referred a colleague who was later placed.
 
Benefits

By leveraging the strengths of her professional networks and relationships, Hassanah was able to access ‘hidden’ talent, in effect, a candidate who was truly under the radar. In a market where the most desirable candidates were simply not actively looking for new opportunities, the power of social networking and referrals trumped the traditional use of online job boards.

Key benefits included:

• No advertising costs
• Decreased time to fill
• Higher quality, distinctive talent 

This type of sourcing is just one example of how the recruitment market is moving away from traditional attraction strategies, and towards the concept of sourcing ‘other people’s talent’. We predict that the ability to connect and convert this type of distinctive talent will become increasingly important as part of an effective sourcing strategy.

For more information please contact Hassanah Rudd on 09 356 9757