How is New Zealand's rising cost of living impacting the talent landscape in 2024?

Frog Recruitment Insights • June 2, 2024

In 2024, New Zealand faces a pressing economic challenge as the cost of living continues to rise, impacting both job seekers and hiring managers across the nation. Recent findings from Frog Recruitment’s 2024 Employment and Salary Trends Report shed light on the severity of the situation.


Over one-third of workers have been compelled to bank their annual leave due to the dual pressures of escalating living costs and fears of potential redundancies. Moreover, a staggering 80% of workers have had to adjust their lifestyles to cope with the rising expenses, with 40% making significant changes. As a result, a remarkable 64% express heightened financial worries compared to the start of 2023. In such a climate of economic uncertainty, job seekers have identified a pay rise as their number one priority.


How is it impacting jobseekers?

For job seekers, the increasing cost of living has translated into a dire need for competitive salaries and benefits to maintain a decent standard of living. With essentials like housing and transportation becoming increasingly expensive, candidates are prioritizing opportunities that offer adequate compensation and the potential for financial stability. Furthermore, the rising cost of living is influencing their job search decisions, leading individuals to favor positions located in regions with lower living expenses or offering remote work options to alleviate financial strain.


How is it impacting hiring managers?
On the other hand, hiring managers are faced with the challenge of adapting their recruitment strategies to attract and retain top talent amidst the economic challenges posed by the escalating cost of living. Offering competitive compensation packages that account for the rising expenses has become crucial for attracting skilled candidates. Additionally, employers may need to explore alternative perks such as flexible work arrangements, professional development opportunities, or even assistance with housing to remain appealing to prospective employees.



What does the future of the talent landscape look like?
As we look ahead to the remainder of 2024, both job seekers and hiring managers should keep several considerations in mind. Firstly, staying informed about economic trends and cost-of-living adjustments is paramount for making informed decisions regarding employment and recruitment. Additionally, fostering open communication between employers and employees regarding financial concerns can help mitigate challenges and foster a supportive work environment. Embracing innovative solutions such as remote work arrangements or shared housing initiatives may also offer opportunities to alleviate the impact of rising living costs.


The rising cost of living in New Zealand presents multifaceted challenges for both job seekers and hiring managers. By remaining adaptable, informed, and proactive, individuals and organizations can navigate these challenges and strive for mutual success in the evolving economic landscape of 2024. It's essential to acknowledge these challenges and work collaboratively towards finding sustainable solutions that benefit all parties involved in the employment process.

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In business since 2002 in New Zealand, Frog Recruitment is an award-winning recruitment agency with people at our heart. Located across Auckland and Wellington, we specialise in accounting and finance, business support, education, executive, government, HR, legal, marketing and digital, property, sales, supply chain, and technology sectors. As the proud recipients of the 2024 RCSA Excellence in Candidate Care Award, we are dedicated to helping businesses achieve success through a people-first approach.

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